Upcoming dates
Fees
No cost

About this event:

This webinar is designed to benefit everyone involved in long-term care: residents and families, who gain greater confidence and transparency in the care being provided; staff and Best Practice Champions, who experience increased recognition, engagement, and opportunities for professional growth; and organizations, which strengthen their culture, reinforce alignment with evidence-based practice, and enhance public trust.

This session will showcase how strategic use of Public Visibility Grant and Open House funding can significantly elevate awareness of a long-term care home’s designation as a Best Practice Spotlight Organization (BPSO).

During the webinar, participants will learn:

  • how targeted funding was used to bring BPSO principles to life, transforming abstract concepts into tangible, relatable experiences across multiple long-term care environments.
  • how visual branding, champion‑led engagement activities, and interactive open house events strengthened staff pride, deepened understanding of best practice guidelines, and reinforced a culture committed to evidence-informed care.
  • how teams communicated quality initiatives, engaged diverse audiences, and embedded best practice messaging into everyday operations to sustain momentum and visibility.

This session directly supports organizational accountability, professional practice standards, and the ongoing expectation that care delivery remains grounded in evidence and continuous quality improvement.

Presenters and credentials:

Laura Matthews, Manager of Clinical Practice, Niagara Region