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To start learning more about social movements, you and your change team can consider the following strategies:
- familiarize yourself with some of the examples of social movements linked to in this section to see how they have effectively advanced health and social services;
- learn how informal and formal leaders have used social movement actions to achieve change;
- recognize social movement approaches as valuable strategies that can re-energize your change initiative;
- gain knowledge of social movement components, including those described in the Social Movement Action (SMA) Framework; and
- understand the central role of a shared concern or strongly desired change and common goals as drivers for engaging people in social movements.
SOURCES: Bibby et al., 2009; del Castillo et al., 2016; Grinspun, D. et al 2018a; Dementia Action Alliance, 2009; Herechuk et al., 2010.
