More about the key characteristic 'Intrinsic motivation'

Intrinsic motivation is an expression of... 

Caring about the shared concern or strongly desired change A commitment to work with others Being emotionally connected to others

Individuals care about a  shared concern or strongly desired change; they are empathetic due to their direct or indirect experience of an issue.

The direct experience of the issue, its contributing factors, context and what needs to be changed is understood.

Individuals act on their ‘hearts knowledge’ and believe change must occur, even in the face of barriers, costs, or challenges.

Individuals are motivated by and value finding solutions that are effective (i.e., what works) and are feasible (i.e., workable). 

Individuals take action energetically to advance a cause because it aligns with their values.

There is no pressure or buy-in necessary.

Individuals act out of a personally defined and compelling need for change.

Individuals have the opportunity to connect with others.

Their strong, positive emotions build momentum.

They join and stay in the movement because they feel pride, affiliation, caring, and togetherness.

SOURCES: Bate et al., 2004a; Bate et al., 2004b; Carson-Stevens et al., 2013; del Castillo et al., 2016; Elsey, 1998; Herechuk et al., 2010; Serna Restrepo et al., 2018; Waring & Crompton, 2017.


Accelerate Your Success: The Knowledge-to-Action Framework’sMonitor knowledge use’ action cycle phase describes how individuals’ attitudes towards knowledge use can influence their adherence to practice change. In cases of positive attitudes regarding change, individuals are motivated to apply the knowledge. It can be helpful for change agents and change teams to apply strategies such as focus groups and observation to monitor individuals’ attitudes towards knowledge use to determine if they are motivated for the practice change.